The Republican primary season has been nothing if not entertaining. Poll numbers for candidates have jumped and plummeted in a matter of weeks or even days following debate gaffs, scandals of personal misconduct, and millions of dollars worth of negative ads running in the crucial primary states of Iowa, New Hampshire, and South Carolina.

There’s been a brawl, in other words, to control the narrative. How has domestic and foreign policy in the United States actually changed since the Obama administration took over in 2008? And what are the short and long term results? Well, it depends on who you ask.

And who’s really most capable of running the country on the Republican ticket? Again, the question seems to be entirely a matter of opinion. Instead of each candidate steadily building a case based on his own record and guiding principles, they all just slam each other with whatever slogan or misconstrued sound byte is most likely to damage an opponent’s reputation with whatever constituency is voting next.

But this tactic won’t work by itself in the general election.

Once the Republican presidential nominee is chosen, the battle for the hearts of America’s moderates begins. And when I say “moderates”, I’m talking about (I hope) most people—people whose opinions are more informed by intelligent argument than by billboards. People who are message-loyal and results-loyal rather than party-loyal.

And it’s in this capacity—as an argument delivery system—that MentorMob is a game changer.

A candidate with a fully loaded war chest can afford more ads, more strategists, more staffers to organize and motive volunteers—more of everything. And more often than not, (overwhelmingly so) the candidate with the most money wins.

And that’s because the candidate with the most money controls the narrative. The story he tells gets the most airtime, and his version of events becomes the version most people hear and believe.

MentorMob can change that. It can’t do it overnight, and it can’t do it alone. But it can help  steer political discourse to a place where the validity and coherence of a candidate’s claims are as important to his success as his financial resources.

This is, after all, how the strength of an argument is judged in every other arena—journalism, research, academia, law. In every case, a successful argument starts with identifying and understanding the opposition, then deconstructing its argument using multiple credible sources the other side would concede are credible. And that’s exactly what MentorMob can help do.

MentorMob allows candidates to organize articles, interviews, and analysis into a comprehensive, persuasive argument on any issue using multiple credible sources.

So instead of being confronted with a solid wall of ads financed by a candidate’s own campaign, voters could see something much more trustworthy and convincing: a complete argument composed of specific claims and multiple supporting documents curated rather than manufactured by the candidate’s own people.

Of course, MentorMob can organize and deliver boneheaded propaganda just as easily as a carefully organized argument, but the ease with which a political campaign can shape, support, and broadcast their candidate’s  message by using MentorMob–while spending zero dollars–is a brand new kind of opportunity.

So is President Obama engaged in a responsible domestic policy of short term stimulus and long term debt reduction? Or is he driving the United States into Fall-of-the-Roman-Empire caliber insolvency?

Don’t just tell me. Make a Learning Playlist, and convince me.