How To Become an Entrepreneur

“I think an entre­pre­neur­ship inno­va­tion hap­pens when we really con­sult pro­foundly about whether or not what we’re doing is actu­ally mak­ing the kind of dif­fer­ence we are try­ing to make. And If we’re hon­est about that, and we are not prej­u­diced against what truths we’ll take and what we won’t, but we really look thor­oughly at that, then we’ll be able to achieve great­ness, I think.” Gord Naylor”

Intro: How to become an entre­pre­neur and change the world.

GN: I think an entre­pre­neur­ship inno­va­tion hap­pens when we really con­sult pro­foundly about whether or not what we’re doing is actu­ally mak­ing the kind of dif­fer­ence we are try­ing to make. And If we’re hon­est about that, and we are not prej­u­diced against what truths we’ll take and what we won’t, but we really look thor­oughly at that, then we’ll be able to achieve great­ness, I think.

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GN: Hello, my name is Gor­don Nay­lor, and I am the Exec­u­tive Direc­tor of Hatts Off Spe­cial­ized Ser­vices Inc.

Seg­way: What do you want to be when you grow up?

GN: Prob­a­bly the num­ber one most impor­tant piece of advice is to make sure you’ve done your home­work. You’ve really fig­ured out from a prac­ti­cal point of view how this is going to make money. It’s easy to have a good idea. Every­body likes it. But nobody has actu­ally fig­ured out prac­ti­cally, you know, “would they pay for it? ” And that’s the kind of ques­tion I would be ask­ing you. So if this [ser­vice, busi­ness] was there, would you pay for it. Would that be some­thing you do? And REALLY ask those questions.

So that’s the ques­tion. They say, “Oh many peo­ple are encour­ag­ing me to do this. They like the idea.” Well yeah, that’s true, they will. But will they pay? Are they will­ing to put some of their own money in. Is there that much inter­est or that much com­mit­ment that there would be some invest­ment. And, if that isn’t there, then I think you have to talk to a lot of peo­ple to see where that inter­est is.

Seg­way: Tell us more. (Sound effect: What?)

We have to under­stand what our val­ues are, what it is that we really believe in; what is really mean­ing­ful to us. And, then you have to take that and try to fig­ure out how you trans­late that in very prac­ti­cal terms into mak­ing that kind of dif­fer­ence, what­ever it is we’re doing. So there has to be good coher­ence between what our belief and val­ues are, what we really think is impor­tant, and what it is we want to invest in our work. Because if we do that, if we take one thing we want to do and develop it, we will become wealthy. If we per­fect and develop it.

The other thing I always do is make sure that I have 3 plans for what­ever it is I am doing. So if I’m buy­ing a prop­erty, I am going to have A-use, B-use, and C-use. So that if any­thing doesn’t work, you can change and be flex­i­ble about that use. But you’ve already antic­i­pated other oppor­tu­ni­ties. So you don’t find your­self with a fail­ing busi­ness and adding prop­er­ties on top of that and other things. I think it is always good to have plan A, B, and C for what­ever you do. Not that you allow that to affect your com­mit­ment, because you really have to focus and per­se­vere on what it is you’re doing, if you’ve done your home­work. You have to keep going at it and be all in.

End­ing: What do you want to be when you grow up? (Sound effects: What, what, what.) Sub­scribe here on Youtube. This is HowtoBecome.tv.

Gord Naylor’s Businesses

http://www.hattsoff.com/
http://www.wildfireoec.on.ca/
http://www.nancycampbell.net/
Caver­Hill Manor — Addic­tion Treat­ment Centre

Photo Cred­its:
http://www.flickr.com/photos/pinksherbet/ (kids jump­ing in park­ing lot)
http://www.flickr.com/photos/27620885@N02/(resume t-shirt)
http://www.flickr.com/photos/jeremywilburn/(Interview at table)
http://www.flickr.com/photos/maubrowncow/ lemon­ade stand

 

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